Meet the RoD team and forge a great relationship.

Tom Garner

BA (Hons) MInst SMM

Managing Director

Tom has immersed himself within the business international environment for the past 25 years. Ways of trade, exchange, profit and loss have always been areas that interest Tom. Due to his fascination in Business, Tom proceeded to achieve a First-Class Education in Business Management, recognition of “Excellence in Business” by one of the most respectable business schools in the UK and today, has established himself as a reputable leader in his areas of expertise.

Tom started his journey ‘stacking shelves’ in the retail industry and Tom’s journey has taken him to many destinations, through various roles in various areas of the organisational chart, but always progressive. This journey has provided Tom with the opportunity to master many different industries, markets, deliverables cultures and expectations. Tom can boast an impressive record of negotiating with many of the world’s largest, most influential and most recognisable names from both private and public sectors. Resulting in a unique holistic approach to Business Management, Development and Sustainability. Tom specialises in:

  • Sales
  • Marketing
  • Management
  • Customer Service
  • Business Resilience
  • Collaboration
  • Customer Service

Jerry Allen

Managing Director

The essence of Jerry’s career has been variety and complexity. He is equally comfortable negotiating multi-national business programmes or personally directing a major logistics operation. Jerry thrives in challenging environments; his skill is to work quickly to the heart of the problem and negotiate the best solutions.

As a recent vice president of an international company, Jerry was responsible for the global commercial operations. His contribution over 12 years was to significantly develop the business into new world regions and to new industry sectors. Jerry realised that the key to success was to differentiate his company from the pack.  He introduced innovative new services and ‘packaged’ business in such a way that the clients were drawn to the one-stop-shop model. A major part of the expansion programme was training. Jerry not only worked on training design but he personally delivered and validated the training during many international assignments with blue-chip companies.

In the early 2000’s, Jerry was on the senior staff of the International Air Transport Association (IATA). His 4-year objective was to assist world aviation to be more resilient to business disruptions and, in particular, to crisis and reputational risk. During this time, Jerry was the lead for several industry groups including one that focused on emergency response. To drive the initiatives of the Group forward, he planned, organised and delivered a series of international conferences, the first of their kind for aviation. Again training was the key both commercially and professionally. The conferences addressed what needed to be done but the associated training programmes, designed by Jerry, were the tools to fill the capability gap.

Jerry is a graduate of the Royal Air Force College. He served as a commissioned officer specialising in logistics and air transport. Completing his RAF career as a Wing Commander, Jerry saw overseas service in Germany, North America, the South Atlantic and the Gulf states.

John Bailey

Managing Consultant

Managing Consultant John Bailey offers an unrivalled breadth of international experience, having worked in more than 50 countries in a 32-year career as a Public Relations practitioner and journalist. John is a specialist in crisis management and crisis communications and works with major clients around the world including airlines, hotel groups and companies involved in logistics, manufacturing and travel.

From 2004-2018, John was based in Singapore where he started an independent Public Relations agency (ICON), leading its development into the largest locally-owned PR agency in Singapore before it was acquired by Ketchum in November 2013. In January 2019, he created Global Communications Consulting, a specialist consultancy focused on crisis communications services, with offices in Singapore and Switzerland.

Before moving to Singapore in 2004, John worked in Geneva, where he launched the successful IATA Crisis Communications consultancy practice for the International Air Transport Association. At IATA, he played a pivotal role in developing and propagating “best practice” in crisis communications for the global aviation industry, working with more than 60 airlines, airports and manufacturers including Airbus, Embraer and Rolls-Royce.

John continues to work with IATA and in 2012 was engaged to develop the first formal guidelines on crisis communications in the Digital Age for the aviation industry. This reference document is published on the IATA website and updated every two years – most recently in January 2019.
John was later tasked by UEFA, governing body of European football, to produce “best practice” guidelines on crisis communications for its 53 national football association members. This engagement included conducting a crisis management workshop for UEFA members in Prague, Czech Republic, and lecturing at an annual UEFA-supported Master’s degree programme in Sports Management in Barcelona.

He is a regular speaker at conferences around the world, and a guest lecturer at the Singapore Management University; National University of Singapore; Singapore Institute of Management; the Singapore Aviation Academy; and at the US National Transportation Safety Board (NTSB) Academy in Virginia, USA.

Andy Spinks


Senior Associate

Andy has enjoyed a wide and varied career in the Air Force and commercial companies. He is a particular specialist in airfield ground operations, fuels and government support services, and holds the UK Institute of Directors’ Certificate of Company Direction.

A former Royal Air Force Air Commodore (Brigadier General equivalent), he is all-round leader and manager with gravitas, always taking a determined yet inclusive approach to deliver solutions in the most demanding of conditions and locations. His most recent military assignment was as CEO of the UK’s Defence Fuels Group and Non-Executive Director of the Oil and Pipelines Agency, responsible for the worldwide procurement and distribution of refined products to deployed UK forces and Allies. Since leaving the military, Andy has worked for two different commercial companies, recently returning from 6 years as a CEO in the Middle East.

Andy has therefore worked for many years with organisations which required increased revenue and reduced costs, all while delivering against demanding output targets. Andy is also very comfortable working in different countries, and his collegiate and customer-focussed approach, fully understanding the importance of the team and all stakeholders, always delivers significant success.

Andrew R E Jones

Senior Management Consultant

An internationally recognised expert in Strategic Planning, IT Dispute Resolution, System and App designs and Programme & Project Management. Advisor to companies of all sizes as well as governments and financial institutions.

His expertise has enabled companies and organisations create real value and he has used this skill to assist Banks, Insurers, IT Companies, Manufacturers, 3 and 4PLs, Engineering, Retail and Public Sector organisations adopt the latest technology (FinTech and Life Science Technology), harnessing the power of “Lean Thinking”, providing accurate Business Analysis and adopting Knowledge Management tools that can distribute ideas and harness the combined knowledge of the employees.

Andrew has achieved success in the FinTech world with the launch of Credit Card and Loyalty Card solutions at Recognition Systems Group PLC in the mid-nineties, and since then he has regularly been asked to validate FinTech and Life Science start-up businesses to identify how they may better develop their products and take them to market. He assists them by reviewing the products, reviewing their “go-to market” strategy, assisting in obtaining investment funds, and through his wide network, look at ways of collaborating with other companies that could embed their technology into other companies’ platforms. He has also been involved in procuring and implementing FinTech and Life Science applications into platforms he has designed for banking, insurance and eTrading. These have included payment, money laundering, KYC, security and risk management applications, many of which have been developed in the UK.

Following 16 years in Europe, Africa, Dubai and India, Andrew has developed considerable network to assist business and organisations seek opportunities in these regions.

Jeremy Cox-Harris


B2B Commercial Relations Specialist

We believe in variety here at RoD and Jeremy certainly brings that to the Company.  With two and a half decades (don’t remind him it is actually 25 years!) in Direct Sales and B2B Development, he is also a Master of the Institute of Sales Management in keeping with our professional standards.

In his own words, ‘I can sell anything to anyone BUT will only sell a product or service that I believe in!

His background varies dramatically (proving the above statement) from SME to Corporate to even the dreaded Second-Hand Car Sales!

Tanya Dixon

Administration Consultant

Tanya Dixon is a Partner at SmartPA who are the leading providers of outsourced administrative support. SmartPA support offers a safe pair of hands for your administration and office needs. By adhering to best practice and standards, our service guarantees to maximise productivity and efficiency, whilst remaining cost effective and flexible. SmartPA allows you to get back to what you do best and focus on your core strengths, develop your brand and grow your business.

Tanya is a business support specialist with extensive experience working at senior level within multi-national blue chip financial and professional services firms in London. Within these roles Tanya has provided expert back office support in fast paced environments, maintaining excellent attention to detail and achieving company targets. In addition, Tanya has demonstrated her ability to successfully build lasting business relationships with internal and external stakeholders.

Tanya’s core skills include excellent communication, administration, project management, research and writing content. Tanya is passionate about providing clients with a first class SmartPA experience, ensuring they enjoy a seamless and expert service.

Jo Attrill


HR Consultant

A versatile, pragmatic, legally qualified HR specialist and ILM accredited workplace investigator. Joanne has more than 15 years Senior Management experience spanning a variety of industries including; Training, IT, Pharmaceutical, Financial and Investment as well as Corporate and Government sectors.

Joanne has also completed overseas assignments in the UAE and has valuable experience of the issues relating to relocating and repatriation of employees as well as the sensivities of working within other cultures. Joanne is equally comfortable working in large corporate environments or start up business situations. Assignments have included:

UBM Plc – HR Business Partner to head office functions (Tax, Property, Finance, Treasury, Company Secretariat and Corporate Communications) Conducting grievance investigations, managing redundancy programmes and negotiating settlement agreements.

Astellas Pharma Europe Limited – Operational HR (flexible working requests, absence management, discipline and grievance investigations). Various HR projects including: exit interview and sickness analysis, job evaluation and role differentiators and overseeing the rebranding and launch of “Manager Essentials”, a blended learning development programme for line managers.

Providing day to day HR services to Delphic HSE Solutions Ltd including performance management, absence management, disciplinary and policy reviews. Devising and delivering training and development programmes. Coaching Senior Managers to determine and apply their Company Culture, corporate goals and values.

Devising and delivering Supervisory Skills and HR training to Managers at the House of Commons as part of their Milestones to Management development programme.


  • Discipline and Grievance
  • Employee Relations
  • Performance Management
  • Equality and Diversity
  • HR Policy and Procedures
  • Recruitment and Selection
  • Investigations
  • Redundancy
  • Engagement Initiatives
  • Induction
  • TUPE
  • HR Metrics

Leon Willhoughby

Senior Sales Associate

I established my own Consulting Practice (FrontTier) following 15 years in sales and sales leadership roles within B2B environments where I specialised in devising and implementing sales strategies to enable SME’s to sell a higher ratio of their solutions to large blue-chip companies which resulted in increased average order values. I am also a Consulting Partner at the Rain Group, a global top 20 sales training & consultancy. This gives me access to world-class resources, a thought-leading research institute, and proven methodologies. I help companies to improve performance by being proactive and challenging their current understanding of the road ahead by creating solutions which get the scalable and sustainable results that deliver long-term growth. Skilled at analysing sales process gaps that build meaningful opportunities for
process improvement, quickening the sales cycle and improving close ratios at all stages of the sales cycle.

I have the ability to deliver change and transformation projects quickly and efficiently. Clients select my services due to my absolute dedication to successful delivery of the objectives they desire.

Natalie Garner

Marketing Manager

With over 17 years experience in the Voluntary and Private sectors, Natalie has launched numerous high profile campaigns and assisted businesses nationwide to get off the ground.

Natalie has been influential in the managing and coordination of many events and exhibitions. With a background in training, Natalie has run programmes to enable staff to sell and meet targets at events and produced marketing materials to help businesses promote themselves at these events.

Natalie has extensive experience of working with agencies to develop marketing strategies and roll-out nationwide campaigns. These include press advertising in national newspapers, radio advertising and social media campaigns, as well as launching multi-million pound appeals.

Natalie has also developed campaign data strategies to ensure the correct demographic is reached, and worked with design studios to create new product ranges for high street shops and supermarkets.


We are committed to help your business and accommodate your budgetary, commercial and operational objectives.